Digital strategy

Epreneur offers more than just a set of isolated and unconnected digital solutions. Clients come to us because they need a strategic business partner to help shape their digital landscape – that’s one of the reasons we are able to celebrate such long term relationships with them.
A good digital strategy is an essential foundation for success. At Epreneur, we bring together the right mix of people, with the right technical and strategic knowledge, to help you make an impact.

The world is dynamic. So why shouldn’t your strategy be? We refer to this as ‘agile everywhere’.  And when you work with us, there is a continuous delivery of insights and outcomes in line with our agency agile methodology. This agile delivery of all of our services mirrors both the external environment and often the transformation that our clients’ businesses are simultaneously going through.

We recognize that every client is unique but you wouldn’t employ an agency and not expect them to apply their experience and (tried and tested) processes to your organization. That’s why we have a blueprint for good strategy development. It enables us to facilitate effective discussions across stakeholder groups and lead the structured and informed development of new ideas; encouraging participation from broad groups of people – both internal and external to the organization. Once we’ve explored what’s possible, we work with you to set the priorities and craft a digital strategy plan to make it happen.

How we do digital strategy

The services we offer include the following.

The world is dynamic. So why shouldn’t your strategy be? We refer to this as ‘agile everywhere’.  And when you work with us, there is a continuous delivery of insights and outcomes in line with our agency agile methodology. This agile delivery of all of our services mirrors both the external environment and often the transformation that our clients’ businesses are simultaneously going through.

We recognize that every client is unique but you wouldn’t employ an agency and not expect them to apply their experience and (tried and tested) processes to your organization. That’s why we have a blueprint for good strategy development. It enables us to facilitate effective discussions across stakeholder groups and lead the structured and informed development of new ideas; encouraging participation from broad groups of people – both internal and external to the organization. Once we’ve explored what’s possible, we work with you to set the priorities and craft a digital strategy plan to make it happen.

Research and discovery

Small or large, every single Epreneur project starts with Research & Discovery; the basis for which is our 7 pillars framework. This is a structured approach, reviewing the organization’s digital health holistically and indexing its activities from seven core perspectives.

Customer experience

One of the first and most important things to understand is who we’re creating solutions for and what problems need to be solved. We call this persona development. We create robust and tangible customer profiles based on research and data that can be used organization-wide.

External analysis

If it doesn’t exist already, we’ll recommend an assessment of the factors outside your organization that might impact success. This includes competitor and comparator reviews, and an evaluation of the external marketplace trends from a digital perspective.

Roadmap development

In this collaborative process, we frame the journey, building the backbone of the work to be done by grouping tasks into topics or themes. Particular artifacts are usually developed at this stage as a result of the activities undertaken, including a Customer Experience Map which becomes our single source of truth for the project.

Ongoing strategic support

In order to respond to emerging trends and unforeseen changes in the marketplace, our perspective on the strategy development process is that it is an ongoing series of ad hoc, topic-specific conversations. This means we work with our clients to re-prioritise and roadmap periodically. 

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